Habiburokhman's Political Communication Network in the 2019 Election

Abstract

In the 2019 election, the role of the political communication network is very important for every legislative candidate who participates in the contest. In essence, a candidate who has many relationships and is supported by a network strength can certainly make it easier to win the votes of the people. This research aims to find out how Habiburokhman built a political communication network in the 2019 election. In this study, a qualitative approach is used. Meanwhile, the method used is Communication Network Analysis (CNA). The data collection techniques used are interviews and documentation. Analysis on a data is in the form of data reduction, data presentation, and conclusion drawing using UCINET. As for the triangulation test in this study, using source triangulation was carried out to a political communication expert, Gun Gun Heriyanto. The results of the study explain that the success achieved by Habiburokhman in the 2019 election is inseparable from the support and strength of a political communication network that has been built so far. The networks are divided into five groups, namely the political communication network group of the volunteer team, the political communication network group of the success team, the political communication network group of the women's team, the political communication network group of the millennial team, and the political communication network group of the media team. Then Habiburokhman during the 2019 election used a community-based dor to dor kampage approach.